Beginner's GUIDE TO PINTEREST MARKETING

14 March,2020

Beginner’s Guide to Pinterest Marketing

Pinterest Application is often ignored when it comes to business use and marketing. Pinterest is a visual search engine that attracts users from its attractive images. It is a very creative space and can attract customers or clients of various tastes and preferences.

Pinterest Marketing helps you to grab the attention of many viewers of different believes and often helps us to know about our content from a different perspective. It acts as a great learning tool and also initiates the spreading of the word very fast. Here are some tips on Pinterest Marketing

Guide to Pinterest marketing:

  • Get a Pinterest business account-It all starts here! The first and foremost step is to create a Pinterest business account. You will have to download the Pinterest app and register yourself. Next, you will have to convert your account into the business account to access your business dealings from there.
  • Complete your profile- You need to fill in all the blanks of your profile. A completed profile looks very attractive to the users because it helps them know about the business, ideas, thoughts, etc. Don’t forget to use appropriate keywords in your bio. Allow people to know about your passion and interests which may help you built a personal connection.
  • Verify your website- A verified website is looked upon more seriously than a regular website. A viewer considers your verified website to be genuine and account to be authentic, which helps you get a huge number of following.
  • Rich Pins- Rich pins mean pin or images which you post on your Pinterest handle along with some content. Here, you can add additional information related to your image. It has to be used using certain tools and can be verified also.
  • The Pinterest lingo- You need to get accustomed to the specific Pinterest lingo to help you know things better. There are certain terms like pins, boards, secret boards, etc. knowing of which will help you manage the account easily.
  • Create boards- You have to provide some creative space for your viewers to view, share and comment upon. It is advisable to create at least 10 boards or folder with 5 images or pins each for your audience. Provide your viewers with different shades of your business creatively and let them know more.
  • The content- Now, you must have known that content is king. You need to find good content. Your content must comprise of an adequate number of keywords for it to be the best. Content is the most attractive part of digital marketing because this is how we can catch the attention of the audience.

This was a brief introduction as to what Pinterest marketing is. These were some basic steps important to be taken to initiate the whole procedure. But some companies are so decked up with the work that they fail to maintain regular marketing procedures.

We here at We Love Digital Marketing Pvt. Ltd., Kolkata understand the workload of our clients. We are the best digital marketing agency in Kolkata and provide the best digital marketing experience to our clients. Also, we have experts on social media marketing who will maintain your accounts round the clock. Do visit us for the best experience.